Jens Sonnenborg • June 29, 2025

dot WTF

dot WTF,  a TechBBQ 2025 Grill Session

dot WTF, a TechBBQ 2025 Grill Session

Building a Resilient Online Presence: Why Your Domain Name Strategy Matters.

You're focused on building something that truly matters. But have you considered the critical role your domain name plays in your online foundation? 


This session dives into why choosing the right domain is essential for your brand, visibility, and credibility. We'll tackle the practicalities of effectively protecting this valuable asset and provide clarity on whether registering multiple extensions is a strategic advantage or an unnecessary expense. 


Walk away with actionable guidance to optimize your domain portfolio and ensure your digital presence is strong and secure.

Meet the TechBBQ 2025 Grill Session panellist

01

Fractional CISO * DMARC Advisor *

Linkedin:
Jens Sonnenborg

Linkedin:  Skytek Aps

Web:  SKYtek.dk

02

VP, Registry Services

Linkedin:
Kristian Ørmen

Linkedin:  Internetstiftelsen

Web:  Internetstiftelsen.se

03

SEO Geek 

Linkedin:
Søren Riisager

Linkedin: Doba DK

Web:  doba.dk

We are all looking forward to seeing you at TECHBBQ 2025
Thursday August 28 12:40 - 13:20 pm


TechBBQ 2025 Tickets

Use our unique 25% discount code: 25SkyTeknetwork25
Web:
buy-tickets


Share

Any question? Find us on

SKYtek in Spain
By Jens Sonnenborg April 21, 2026
SKYtek in Valencia offers cloud computing & IT security solutions. Enhance your business with our automation services. Contact us today!
Asegúrate de que el atributo ALT de tu imagen principal sea: Infografía sobre riesgos de Shadow AI.
By Anca Florea April 13, 2026
¿Es segura la IA gratuita? Descubre qué es la Shadow AI y cómo el uso de herramientas no autorizadas pone en riesgo la privacidad y los secretos de tu negocio.
Hiring Consultant
By Anca Florea February 23, 2026
✨Discovering the Gems of Gemini Advanced: A Weekly Exploration✨
Sentiment Analyser
By Anca Florea February 22, 2026
The "Sentiment Analyser" Gem: Your AI-Powered Emotional Intelligence Hello again, Gemini adventurers! We’re continuing our journey through the specialized tools that make Gemini Advanced an essential part of your workflow. After exploring how to craft the perfect pitch, we’re shifting our focus from talking to listening. This week, we’re unveiling the "Sentiment Analyser" Gem - your personal expert in reading between the lines of every digital interaction. In a world of endless comments, reviews, and emails, it’s easy to miss the forest for the trees. The Sentiment Analyser doesn't just read words; it decodes the emotional frequency behind them, giving you the clarity to respond with empathy and precision. What is the Sentiment Analyser Gem? The Sentiment Analyser Gem is a specialized AI tool designed to process large volumes of text and categorize the emotional tone, intent, and underlying "vibe." It moves beyond simple "positive or negative" labels to identify nuance, frustration, urgency, and hidden opportunities. Here’s how this Gem can sharpen your intuition: Audit Customer Feedback: Instantly summarize hundreds of product reviews to find out what’s really driving customer satisfaction or frustration. Monitor Brand Health: Paste in social media threads or comments to see if the public perception of your brand is shifting in real-time. Refine Your Tone: Run your own drafts through the Gem to ensure your internal memos or public statements don't sound unintentionally defensive or cold. Identify "At-Risk" Accounts: Spot shifts in the tone of client communications before they lead to a cancellation. Why "Emotional Data" is Your New Superpower Data tells you what happened, but sentiment tells you why. A customer saying "It’s fine" in a support chat might be satisfied, or they might be one frustrated email away from leaving. The Sentiment Analyser helps you visualize these emotional shifts, allowing you to be proactive rather than reactive. Who Can Benefit from the Sentiment Analyser Gem? Emotional intelligence is a requirement for every department, especially: Customer Success Managers: Prioritize your day by identifying which tickets carry the highest emotional urgency. Community Managers: Keep an eye on your online communities and stop arguments before they get out of hand. Product Managers : Separate "constructive feedback" from "emotional rants" to build a roadmap that truly serves your users. Public Relations Teams: Estimate the emotional impact of a press release or a crisis response within seconds.